Trung Dang Nghia

To become Senior Leader in the potential working environment for the next 05 years as: • Commercial Director. • Sales Director. Being a more professional person in the fully potential and prosperous market (more professional about human beings, communication styles, skills, technologies and thoughts to adapt with my all demands and especially our company).


Integrity. Passion. Fast Learning. Fair Player

Kinh nghiệm làm việc
  • Regional Sales ManagerSan Miguel Brewery Vietnam Company Limited
    Jul 2015 – Oct 2017

    Focus on Area (Bar, Pub, Restaurant, Beer Garden …) where Tourist, Expat as Foreigner live, work to sell San Miguel Beer.
    Manage Sales Team (36): 9 Account Executives, 1 Sales Support Assistance. 26 Promotion Girls.
    Plan to increase number of distribution in On Premise.
    Set specific target for Sales Team: Kind of outlet, SKU need to be listed and proper sponsor to outlets.
    Develop, together with Trade Marketing team, a comprehensive Trade
    Marketing plan within the confines of the Strategic Sales Plan.
    Accurately forecast distribution and volume targets.
    Develop cycle coverage plans .
    Monitor all sales activities, analyze and correct variances.
    Achieve volume and distribution objectives.
    Conduct regular and frequent field visits to key customers.
    Create and develop highly effective relationships with the trade.
    Monitor contracts to compensate payment on time to customers.

  • Non Alcoholic Sales & Marketing ManagerTan Khoa Distribution Corporation
    May 2013 – Jun 2015

    Manage Non Alcoholic Business: Monin & Monster brand in Vietnam market.
    Manage Sales & Beverage Innovation Developer Team (16): 3 Sales Executive plus 2 BID in Ha Noi, 2 Sales Executive in Da Nang, 1 BID in Nha Trang, 4 Sales
    Executive plus 3 BID in HCM, 1 BID in Can Tho Region.
    Control Pricing Structure, use A&P Budget to maximize profit as BOD required.
    Ensure implementation and embedding of appropriate HoReCa and GT Channel and RTM priorities and customer contact strategies in line with country plan to increase Reach and Penetration.
    Lead effective distributor management and ensure that all distributive operations are carried out smoothly and relationship with distributors are cordial.
    Formulate and lead implementation of plans to achieve annual and long term volume, distribution and profit targets for designated customers within agreed budgetary limits.
    Ensure innovations and any value and volume targets are met as per the set thresholds.
    Drive actively a close liaison with Marketing to provide HoReCa and GT channel and RTM relevant input and exploit new products, channel activities and other business opportunities incl. geographical expansion, promotions, discounts, pricing,
    trade deals, chef demonstrations and other Marketing related activities and functions.

  • Sales & Marketing ManagerKokuyo Vietnam Trading Company Ltd
    May 2008 - Apr 2013

    Take care B2C & B2B business in HCM market.
    Manage Sales Team: 4 Sales Supervisors, 12 Sales Workers.
    Do Master Coverage Plan and Trade Promotion to penetrate HCM market.
    Delivering Distribution targets and drive Lead Team accountability for focused skill growth in key measures of success.
    Conduct Research to collect idea to develop new product.

Trình độ học vấn
  • Bachelor of Business AdministrationTôn Đức Thắng University
Các kỹ năng
  • English
  • Computer-Microsoft